The ‘Fascinating Style of Europe‘ has heightened consciousness of Eu agricultural excellence amongst American audiences thru its various projects for the reason that marketing campaign’s starting in 2021

NEW YORK, Dec. 10, 2024 /PRNewswire/ — “The Charming Taste of Europe” Marketing campaign, financed by means of the Eu Union and supported by means of the Consortium for the Protection of Abruzzo Wines, the Bordeaux White Wines Consortium (Union des vins doux de Bordeaux), and the Association of Agricultural Cooperatives of Imathia, accomplished some other day of a success occasions and projects within the U.S. marketplace. This order of actions raised consciousness of top rate Eu agricultural merchandise in The united states.

In 2024, the Marketing campaign participated in primary business displays together with the Slow Wine US Tour, the place the Abruzzo Wine Consortium hosted a order of seminars selling Abruzzo’s signature grape types. Moreover, the Marketing campaign had a devoted sales space on the 2024 Summer season Fancy Meals Display.

The Fascinating Style of Europe additionally hosted newshounds on two unique tutorial press journeys to the overdue harvest area of Bordeaux, and one shuttle to Abruzzo to find the beauties of the Areas and their merchandise firsthand. Attendees had the chance to satisfy with the passionate winemakers of the Area and be told extra about each and every Area’s local varietals.

The Marketing campaign additionally hosted newshounds and business pros at a couple of tutorial masterclasses and business dinners eager about highlighting the Wines of Abruzzo and the White Wines of Bordeaux right through the day. Those occasions had been performed in towns around the U.S. and hosted in collaboration with esteemed wine professionals comparable to Jeremy Parzen and Man Stout, MS.

Alternative projects incorporated an in-store tasting marketing campaign lasting from Might to the tip of the day to show off the affluent prosperous wines of Abruzzo to a broader target audience. 105 of those tastings had been performed throughout seven U.S. states by means of qualified wine educators, supported by means of in-store banners and finish caps selling Wines of Abruzzo.

“As the Charming Taste of Europe concludes its fourth successful year in the United States, I want to extend my deepest gratitude to our partners, participants, and media for bringing this campaign to life. The enthusiasm of the American audience for discovering the authenticity and excellence of European products has been inspiring,” stated Alessandro Nicodemi, President of the Consorzio Tutela Vini di Abruzzo. “Building on this momentum, we are excited to continue our vision with the 2025 campaign, further increasing awareness and showcasing the quality and charm of European agricultural products to an even broader audience”

For more info talk over with charmingtasteofeurope.eu

To Apply The Fascinating Style of Europe Marketing campaign:

Web site: charmingtasteofeurope.eu
Fb: @CharmingTasteofEU
Instagram: @charmeu_usa
YouTube: The Charming Taste of Europe
Hashtags: #thecharmingtasteofeu and #charmeu

Funded by means of the Eu Union. Perspectives and reviews expressed are then again the ones of the creator(s) handiest and don’t essentially replicate the ones of the Eu union or the Eu analysis govt company (Rea). Neither the Eu Union nor the granting authority can also be held answerable for them.

SOURCE Fascinating Style of Europe

WANT YOUR COMPANY’S NEWS FEATURED ON PRNEWSWIRE.COM?

440k+
Newsrooms &
Influencers

9k+
Virtual Media
Retailers

270k+
Reporters
Opted In