Brandnew app, with AI integration, marks the after segment of Prudential Advisors Fasten, the award-nominated platform
NEWARK, N.J., Dec. 3, 2025 /PRNewswire/ — Prudential Advisors, the retail arm of Prudential Monetary, Inc. (NYSE: PRU), with greater than 3,000 monetary advisors and fee-based monetary planners who deal purchasers, together with greater than 3.5 million American households, a complete territory of economic recommendation and answers, introduced nowadays the initiation of the Prudential Advisors Fasten cellular app, now to be had for iOS gadgets.
The unedited building is a part of Prudential Advisors’ ongoing innovation technique that continues to include synthetic understanding (AI) into guide productiveness gear. The initiation is a milestone and is central to Prudential empowering its advisors with on-the-go get right of entry to as they proceed to put money into environment a unutilized usual for the guide revel in.
Brandnew cellular functions
The unutilized Prudential Advisors Fasten cellular app brings key desktop options to cellular gadgets for larger flexibility. Options come with shopper seek with get right of entry to to portfolio summaries, leads dashboard with seamless calling and emailing integration, and a Microsoft Outlook time table view for day-to-day scheduling at a look.
“The launch of our Prudential Advisors Connect mobile app marks an important step in our ongoing efforts to support advisors the way they support their clients,” mentioned Pat Hynes, president of Prudential Advisors. “By combining continuous data enhancements with practical mobile capabilities, we’re empowering advisors to stay connected and informed — to be effective where they are. The app is about giving advisors more time for what matters most: building trusted relationships with their clients.”
Designed to counterpoint however no longer substitute the desktop revel in, the Prudential Advisors Fasten cellular app is recently supported on iOS 18 and above, with Android coming quickly.
Prudential Advisors Fasten: a unified, cloud-based platform
Prudential Advisors Fasten is Prudential Advisors’ proprietary AI-enhanced productiveness platform introduced in 2024 upcoming a rigorous nine-month analysis and building cycle. It integrates monetary making plans, CRM, investments, annuities and govern control. Collaboration with Prudential’s advisors used to be key to building, and 74% of user-suggested improvements had been applied since initiation.
Platform effects show stable features that come with a 5% stand in guide productiveness, +10% in govern conversion, and +24% in Vacay of Doing Trade rankings. Prudential Advisors Fasten has no longer handiest garnered certain opinions internally, nevertheless it has additionally been externally identified for its cutting edge design and user-driven building through chief trade publications.
Hynes concluded, “The latest advancements at Prudential Advisors underscore our technology with a human touch philosophy. We take pride in deploying cutting-edge platforms to enhance, not replace, advisor judgment. Our mission to empower advisors grows stronger every day, helping them deliver transformative financial planning and advice that builds brighter futures for their clients and communities.”
ABOUT PRUDENTIAL ADVISORS
Prudential Advisors helps the expansion and luck of greater than 3,000 monetary advisors around the nation, sponsored through native garden leaders and co-workers in our headquarters. The trade permits monetary advisors to backup their purchasers create wealth and meet monetary targets thru personalised recommendation and complete answers. For more info, please discuss with advisors.prudential.com.
ABOUT PRUDENTIAL
Prudential Monetary, Inc. (NYSE: PRU), a world monetary products and services chief and premier lively world funding supervisor with roughly $1.6 trillion in property beneath control as of Sept. 30, 2025, has operations in america, Asia, Europe, and Latin The united states. Prudential’s numerous and gifted workers backup create lives higher and manufacture monetary alternative for extra public through increasing get right of entry to to making an investment, insurance coverage, and departure safety. Prudential’s iconic Rock image has stood for power, balance, experience, and innovation for 150 years. For more info, please discuss with news.prudential.com.
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SOURCE Prudential Advisors
