Making use of Reinforcement Studying from Human Comments (RLHF), Eikona’s AI engine learns from person engagement and generates content material that family reply to, using double-digit uplifts in gross sales for lifecycle advertising
TEL AVIV, Israel, Dec. 4, 2025 /PRNewswire/ — Eikona, a leap forward generative AI corporate constructed for lifecycle advertising, these days introduced a $5 million seed spherical. The spherical was once led through StageOne Ventures with participation from Crescendo Challenge Companions, Wix Ventures, and Clarim Ventures, along side well-known angel buyers from trade and academia. Eikona applies Reinforcement Studying from Human Comments (RLHF) to fine-tune generative fashions so advertising content material can frequently adapt to how consumers in reality have interaction with it. Leveraging person comments to lead its AI engine, Eikona drives double, and in some circumstances triple digit uplift in key lifecycle metrics comparable to gross sales, retention, and clicks.
Eikona, a leap forward generative AI corporate constructed for lifecycle advertising publicizes seed spherical
Time social media reshaped advertising through introducing the personalised feed with curated content material adapted to each and every person’s habits and personal tastes, conventional lifecycle advertising hasn’t stored up, without a similar algorithmic strategy to pace. At a moment when, in step with Gartner, advertising budgets have stalled and the prices related to obtaining a buyer are 5-7 times more than holding one, lifecycle advertising hasn’t ever been extra remarkable. There’s an pressing want for advertising to adapt its manner to succeed in consumers extra successfully with out requiring eye-watering budgets. Time GenAI holds the important thing to unlocking adaptive content material for lifecycle advertising, there residue an opening between the wave out-of-the-box answers and scalable, production-grade content material starting.
Taking inspiration from social media’s talent to appreciate and reply to person personal tastes, Eikona deploys GenAI to develop an ‘adaptation layer’ between lifecycle entrepreneurs and their audiences. Each electronic mail, SMS, push notification, and immediate message is administered thru this adaptive, continuously studying neural internet, evolving the content material to maximise efficiency for each and every end-user. Constructed on supremacy of footing fashions, Eikona’s engine adjusts imagery, video, microcopy, and layouts, day conserving emblem, product, and felony integrity.
“Creating engaging content was always the holy grail for digital marketing, and GenAI provides the blueprint to achieve it. This is what we have built at Eikona, a GenAI solution that creates amazing images and copy, while keeping product and brand intact, guided by performance instead of prompts,” mentioned Nir Weingarten, Eikona’s Co-founder and CEO. “Closing the feedback loop of user engagement enables us to break free of prompting. As human prompters, we’re biased toward what we think people want to see, we are limited by what we can describe in the prompt, and we don’t scale. Eikona’s GenAI Reinforcement Learning solution replaces prompting and A/B testing with an intuitive, automated alternative that can truly unleash the potential of this incredible technology and completely reinvent how businesses speak to their audiences.”
“From our very first meeting, it was clear that the Eikona team is exceptional, and that we didn’t want to miss the opportunity to partner with them,” mentioned Avi Shulman, Important at StageOne Ventures. “They quickly demonstrated impressive commercial execution combined with deep technical understanding of what this market truly needs. This is a rare opportunity to change how organizations approach marketing, making it genuinely personalized, and ultimately driving direct, measurable impact on business outcomes.”
“A/B testing has barely changed in 20 years, it’s slow, manual, and often misses what really drives performance,” mentioned Amir Ariely, consultant for Eikona and previous International Inventive Director at Google. “Eikona is changing that. The AI learns from performance and actually closes the creative loop, generating new ideas and assets that get smarter with every result. It’s the first time creativity and data truly work together at scale, and I’m excited to be part of what they’re building.”
Integrating immediately into an organization’s advertising automation stack (electronic mail, SMS, IM, push notifications), Eikona’s GenAI engine was once advanced for industries the place buyer commitment is considered as a essential strategic asset. Eikona is already being old through dozens of businesses around the globe, together with within the retail, telecom, finance, healthcare, insurance coverage, and move sectors.
About Eikona
Eikona is an Israeli-American GenAI Advertising corporate, based through Nir Weingarten (CEO) and Omer Hacohen (CTO). Eikona is creating GenAI era to redefine lifecycle advertising thru adaptive, RLHF-powered A/B checking out. Designed for sectors the place buyer commitment is important, Eikona’s enterprise-grade platform frequently learns from real-world engagement to optimize content material efficiency throughout electronic mail, SMS, immediate messages and in-app channels. Serving companies throughout retail, telecom, finance, insurance coverage, healthcare, and extra, Eikona drives measurable uplifts in gross sales, retention, and conversions.
Be informed extra at https://eikona.io/
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Gavin Horwich
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SOURCE Eikona
