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Ecuador makes historical past with the first-ever nationwide pavilion at a System 1 Elegant Prix
ABU DHABI, UAE, Dec. 9, 2025 /PRNewswire/ — Casa Ecuador – The Embassy of Nature has effectively concluded its first Heart Jap version all over the Etihad Airlines System 1 Abu Dhabi Elegant Prix. Strategically situated at the back of the System 1 paddock, the department noticed an approximate tide of 60,000 guests every future over the four-day activation. This privileged place helped consolidate Casa Ecuador as probably the most impactful cultural activations of this week’s international F1 calendar. Actually, Ecuador was the 1st nation within the historical past of an F1 Elegant Prix to be provide inside this outstanding situation.
The immersive pavilion, conceived and designed via Ecuadorian NGO Fundación Identidad Nacional, transported visitors into the cultural, environmental, and gastronomic richness of Ecuador. Via its mix of virtual innovation, sensory storytelling, and herbal installations, the activation bolstered Ecuador’s presence at the global level and deepened cultural connections with the UAE.
Casa Ecuador Abu Dhabi featured a multisensory cacao go illustrating Ecuador’s Amazonian biodiversity and the transformation of cacao into world-renowned chocolate. The enjoy highlighted Ecuador’s management in sustainable agriculture and its function as a world supply of top rate cacao sorts.
The pavilion’s centrepiece – a impressive floral set up of over 100,000 Ecuadorian roses from Sunrite Farms – was probably the most photographed inventive components at Yas Marina Circuit all the way through the race weekend. Ecuadorian roses, celebrated for his or her constituent and vibrancy, symbolised the rustic’s deep connection to nature and its flourishing agricultural exports to the UAE.
Guests additionally preoccupied with 360-degree projections, virtual artwork, herbal soundscapes, and curated chocolate and gastronomy tastings that showcased the variety of Ecuador’s 4 areas: Coast, Andes, Amazon, and Galápagos Islands.
The robust customer turnout displays rising hobby in Ecuador’s tradition, biodiversity, and financial attainable inside the Gulf patch.
Talking on the Abu Dhabi Elegant Prix match, Luis Felipe Fernández-Salvador y Campodonico, Marquis of Lises, founding father of Fundación Identidad Nacional and cultural ambassador at the back of Casa Ecuador, stated: “Casa Ecuador was born in Paris, matured in Madrid, and rose in Abu Dhabi. Not as an exhibition, not as a pavilion, but as a statement – a statement that identity, creativity, and nature stand at the centre of the global conversation.
“We’re pronouncing a ancient milestone: The Embassy of Nature will identify an everlasting headquarters in Geneva to move its diplomatic venture. That is handiest the start, and what we’re development in combination is not anything lower than the System 1 of humanity’s time.”
Building on the momentum from Abu Dhabi, Casa Ecuador will continue its global expansion. In 2026, it will debut in New York City during the FIFA World Cup. Additional editions are planned in Miami (USA) and Madrid (Spain), reinforcing Ecuador’s expanding cultural, environmental, and diplomatic presence worldwide.
Exclusive terrace experience
W Abu Dhabi hosted an exclusive terrace experience overlooking the Yas Marina Circuit, where the terrace was elegantly decorated with thousands of premium Ecuadorian roses as part of the Casa Ecuador activation. Renowned for their large buds that can open up to 10 cm and their long, refined stems reaching up to 120 cm, the roses created a standout visual feature. This floral showcase extended Ecuador’s cultural and natural presence beyond the main pavilion and into one of the Grand Prix weekend’s most iconic viewing points.
Gala Casa Ecuador
On December 6, Luis Felipe Fernández-Salvador y Campodonico hosted a high-profile gala attended by Ecuadorian officials and international business leaders, including Christian Courtin-Clarins, who received a special recognition. The event took place at the Emirates Palace Mandarin Oriental Abu Dhabi, adjacent to the Royal Palace, and featured a bespoke menu entirely sealed with 24-karat edible gold, along with an exclusive live performance by Oscar-winning musician Nicolas Becker.
The evening brought together royalty, business leaders, diplomats, cultural icons, and global innovators. Among the distinguished guests were also the honourees of the night, who received the Casa Ecuador Recognitions awards that celebrate individuals from diverse fields who are driving a future where nature, sustainability, youth, and creativity become engines of transformation.
Inspired by the Palanda vessel, an ancestral symbol of the sacred bond between humanity and territory, these recognitions honour those who embody this legacy in the contemporary world. Among them were Christian Courtin-Clarins, Chairman of the Supervisory Board of the Clarins Group and a leading figure in global responsible leadership; Thibault de Saint Vincent, President and co-founder of BARNES International Realty and a key figure in the international promotion of territories; Bulut Bağcı, President of the World Tourism Forum Institute and a global leader in responsible tourism; and Michael Koth, General Manager of Emirates Palace Mandarin Oriental and a benchmark in hospitality excellence.
Also in attendance were ambassadors from various countries and CEOs from companies such as Zedra, GPS Group, and MBM Group, among others.
The Embassy of Nature
Presented in 2024 at the United Nations, The Embassy of Nature is Luis Felipe Fernández-Salvador y Campodonico’s most ambitious initiative. He is the VI Marquis of Lises and president of the Ecuadorian ONG Fundación Identidad Nacional.
Conceived as an emerging supranational entity, The Embassy of Nature seeks to give economic and diplomatic agency to the planet’s natural systems. Its core premise is this: nature is the world’s most undervalued asset, and must be priced, protected, and integrated into global markets with scientific rigor.
By leveraging AI, blockchain, and advanced verification systems, The Embassy of Nature creates investable ecological instruments – such as tokenised carbon units and biodiversity assets – while promoting sustainable employment and cross-border cooperation. The model extends to heritage through Impossible Properties, linking iconic real estate to surrounding natural reserves to form hybrid ecological-architectural assets uniquely aligned with Middle Eastern priorities in climate innovation and environmental stewardship.
Photo – https://mma.prnewswire.com/media/2841080/Casa_Ecuador.jpg
SOURCE Casa Ecuador – The Embassy of Nature

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