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WeWard’s community of 20M customers can now move in help of the battle in opposition to most cancers.
NEW YORK, Aug. 20, 2024 /PRNewswire/ — WeWard, the detached cellular app that rewards 20M public for strolling, is partnering up with the American Cancer Society (ACS), permitting any consumer to move in help of ACS’s battle in opposition to most cancers.
According to a study from ACS, the Nationwide Most cancers Institute, and the Harvard T.H. Chan College of Folk Condition, simply 2.5-5 hours of strolling consistent with life considerably lowers the chance of 7 several types of cancers. Thru teaming up with ACS, WeWard hopes to loose shiny at the condition advantages of strolling for most cancers prevention, time permitting customers to immediately help the group’s purpose.
WeWard is bringing a fresh and leading edge way to workout motivation by means of gamifying and socializing the step depend. Every year, customers can observe and convert their day-to-day steps into ‘Wards’, which is able to next be redeemed as money deposits, charitable donations, or retail presents. The app additionally do business in numerous aggressive and social options, comparable to demanding situations, leaderboards, collectibles, and streaks, to additional gamify the revel in. WeWard customers were proven to extend strolling task by means of just about 25%, and to time, the corporate has given $20M in money again to customers, $1M to fund companions, and helped save greater than 600,000 heaps of CO2 from strolling task generated.
From July 9 via November 9, 2024, WeWard customers will be able to donate their Wards to a devoted ACS fundraiser, with the function of achieving 6,790,000 Wards. When the function is reached, WeWard will manufacture a donation to the American Most cancers Folk, the place the price range might be old to help most cancers prevention and early detection schooling for all, which incorporates serving to public perceive most cancers diagnoses and remedy choices, lead negative effects, and to find handy transportation choices throughout remedy.
This announcement marks any other primary partnership in WeWard’s deep community of family identify manufacturers and is a testomony to the corporate’s efforts to trade in its U.S. customers rewards that topic maximum to them. The initiative could also be an illustration of WeWard and ACS’s shared constancy to compelling certain alternate and advocacy throughout condition and wellness problems.
Information of the partnership comes at the heels of WeWard’s contemporary enlargement into 20 fresh nations around the globe, extending the platform’s succeed in into all continents and in 29 nations overall. The ACS marketing campaign might be available to customers throughout all of WeWard’s markets.
“We’re thrilled to be partnering with such a prestigious institution doing incredibly important work in the fight against cancer,” mentioned Yves Benchimol, CEO of WeWard. “The ACS team is tackling a major health issue that impacts so many, so it only made sense to offer our users an easy way to leverage the power of walking to support this cause.”
“We are grateful to WeWard for their generous support of the American Cancer Society’s mission of ending cancer as we know it, for everyone. In addition to raising funds, WeWard is raising awareness about the importance of regular, consistent physical activity as part of a healthy lifestyle to reduce cancer risk,” mentioned Chloe Lipman, Vice President, Unused York Town at American Most cancers Folk.
About WeWard
Based in 2019 by means of Yves Benchimol, WeWard is a detached cellular app designed to manufacture strolling a extra rewarding a part of public’s lives. Thru gamifying and socializing the step depend, the app rewards customers for his or her day-to-day strolling task via incentives comparable to money deposits, reward purchases, and fund donations. Greater than 20M customers have signed as much as attach the platform, which has been proven to extend consumer strolling moment by means of just about 25%. It’s to be had in 29 nations around the globe.
In regards to the American Most cancers Folk
The American Most cancers Folk is a well-known cancer-fighting group with a ocular to finish most cancers as we are aware of it, for everybody. For greater than 110 years, we’ve got been making improvements to the lives of public with most cancers and their households as the one group fighting most cancers via advocacy, analysis, and affected person help. We’re dedicated to making sure everybody has a possibility to forbid, come across, deal with, and live to tell the tale most cancers. To be told extra, seek advice from cancer.org or name our 24/7 helpline at 1-800-227-2345. Tie with us on Facebook, X, and Instagram.
SOURCE WeWard
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